General Technology, Concentration in Advertising Design with Secondary Specialty in Photography, A.A.S. - GADP
The A.A.S. degree in General Technology with a concentration in Advertising Design with secondary specialty in Photography provides additional training and hands-on experience for those students who plan to operate a freelance business or find employment with advertising agencies, printing firms or in-house marketing departments.
The core training received in these programs will prepare the degree student with skills in layout and design, color and composition, basic and advanced photographic skills, a familiarity with many styles of art and a portfolio of finished professional work for interviews in the job market.
Requirements
| Courses | Course Title | Credit Hours |
|---|---|---|
| General Education Courses | ||
| ENG 101 | English Composition I | 3 |
| or ENG 165 | Professional Communications | |
| Lab Science/Mathematics | 3-4 | |
| Mathematical Requirement | 3 | |
| Elective Behavioral Science | 3 | |
| Elective Humanities/Fine Arts | 3 | |
| Subtotal | 15-16 | |
| Required Core Subject Areas | ||
| ARV 110 | Computer Graphics I | 3 |
| ARV 120 | Drawing | 3 |
| ARV 121 | Design | 3 |
| ARV 123 | Composition and Color | 3 |
| ARV 162 | Graphic Reproduction I | 3 |
| ARV 261 | Advertising Design I | 3 |
| ARV 262 | Advertising Design II | 3 |
| ARV 265 | Graphics Arts Portfolio | 1 |
| CGC 106 | Typography I | 3 |
| Subtotal | 25 | |
| Secondary Specialty Courses | ||
| ARV 114 | Photography I | 3 |
| ARV 161 | Visual Communication Media | 3 |
| ARV 214 | Photography II | 3 |
| ARV 215 | Photography III | 3 |
| Subtotal | 12 | |
| Other Courses Required Graduation | ||
| COL 103 | College Skills | 3 |
| CPT 160 | Digital Vector Graphics I | 3 |
| CPT 161 | Introduction to Digital Raster Graphics I | 3 |
| MGT 120 | Small Business Management | 3 |
| ARV 282 | SCWE in Digital Arts | 6 |
| Subtotal | 18 | |
| Total Hours | 70-71 | |
Graduation Plan
Our semester-by-semester graduation plans will show you when required courses in your major are offered. Following this plan will help you stay on track and graduate on time.
Fall Start
| First Year | ||
|---|---|---|
| Fall Semester | Hours | |
| ARV 110 | Computer Graphics I | 3 |
| ARV 114 | Photography I | 3 |
| CGC 106 | Typography I | 3 |
| COL 103 | College Skills | 3 |
| CPT 160 | Digital Vector Graphics I | 3 |
| Hours | 15 | |
| Spring Semester | ||
| ARV 121 | Design | 3 |
| ARV 214 | Photography II | 3 |
| ARV 261 | Advertising Design I | 3 |
| CPT 161 | Introduction to Digital Raster Graphics I | 3 |
| Hours | 12 | |
| Summer Semester | ||
| ARV 123 | Composition and Color | 3 |
| ARV 215 | Photography III | 3 |
| ARV 262 | Advertising Design II | 3 |
| Hours | 9 | |
| Second Year | ||
| Fall Semester | ||
| ARV 120 | Drawing | 3 |
| ARV 162 | Graphic Reproduction I | 3 |
| Elective Social/Behavioral Sciences | 3 | |
| Mathematical Requirement | 3 | |
| Hours | 12 | |
| Spring Semester | ||
| ARV 161 | Visual Communication Media | 3 |
| ARV 282 | SCWE in Digital Arts | 6 |
| ENG 101 | English Composition I | 3 |
| Lab Science/Mathematics | 3-4 | |
| Hours | 15-16 | |
| Summer Semester | ||
| ARV 265 | Graphics Arts Portfolio | 1 |
| MGT 120 | Small Business Management | 3 |
| Elective Humanities/Fine Arts | 3 | |
| Hours | 7 | |
| Total Hours | 70-71 | |
Application and Advising
If you are ready to start your education, there are a few simple steps involved in enrolling at Piedmont Technical College.
Advising Information
The following information provides a guide for advisors who are helping students enroll in this program.
Program Notes
The best time to start this program is fall, however students can start any semester if they have the required prerequisites for the classes they want to take. Note that even though many ARV classes have no prerequisites, a very good grasp of basic computer use and navigation along with basic verbal, grammar and spelling skills are required for success in this curriculum.
Some level of proficiency with Adobe Creative Suite is highly recommended. If a student has had none or limited exposure to this software, CPT 160 or CPT 161 is recommended prior to enrollment in ARV courses.
Students will be responsible for obtaining a quality digital single lens reflex or mirrorless camera, a subscription to the Adobe Creative Cloud suite of products, and access to a color printer. The instructor will provide details as necessary.
Several investments must be made for a future in commercial arts, including a computer, a specialized digital single lens reflex or mirrorless camera, portable external hard drives, jump drives, etc.
Notes About Individual Classes
BIO 112, which provides a basic understanding of bone and musculature structure that is useful in accurately rendering the human form in drawings and design, is the recommended course for any ARV student in an associates program. However, BIO 101 will also meet the requirements for this degree. Different prerequisites, which are listed in the Academic Catalog and which should appear in DegreeWorks, are required for each science class.
PSY 103, PSY 201, or any other social science will be acceptable for the social science general education requirement.
PSY 103, PSY 201, or any other social science will be acceptable for the social science general education requirement.
Program Purpose
The A.A.S., General Technology with a primary specialty in Advertising Design and secondary specialty in Photography will provide an opportunity for students to pursue multiple areas of specialization and earn an associate degree by completing additional course work in general education. The degree may prepare graduates to transfer and continue their education at the baccalaureate level upon graduation or to become employed in the Advertising industry through in-house marketing agencies, service bureaus, advertising design agencies, or Photographic businesses and their counterparts.
Program Student Learning Outcomes
For more information, review the learning outcomes for the corresponding certificates.